My Approach
My Purpose
My purpose is to help you identify what matters most and make it matter—turning your values into actionable priorities for yourself, your business, and your team.
My Core Value: Love
Love is the defining core value that shapes every interaction, conversation, and decision.
I try to keep it at the forefront of my mind, and despite frequent failings to be loving, I believe it does drive connection, honesty, and meaningful change for those with whom I work.
It is about asking ‘what is the most loving thing I can say or do right now’…knowing when the need is warm compassion, and when the need is tough love; something hard to say and hard to hear, but deeply transformational.
How My Values Show Up in My Work:
1
Honesty: I speak truthfully and simply. My sincerity allows me to share insights and observations openly, even when they are hard to hear
2
Kindness: I bring empathy and humour to my work, with genuine caring about you and your team. Your confidence and happiness matter to me
3
Perspective: I bring experience, context, and wise counsel, so you can understand your challenges and clarify priorities
4
Hope: I believe in the people I work with, expecting the best and working together to achieve it. Always a positive approach to what is possible
Pause to Propel Forward
My approach creates space for deep reflection, allowing you to explore where you are and where you want to go. Whether addressing business strategy, culture transformation, or personal leadership challenges, I help you understand the root of the problem before rushing to solutions.
I want to understand what drives you, what success looks like for you, what makes your heart sing. And what keeps you awake at night, what is the worst case scenario?
The Power of the Pause
Taking time to pause, as an individual and as a team, offers key benefits:
Reflecting on past experiences and learning from mistakes
Overcoming bias and personal preferences that may hinder progress
Making more confident, better informed, and inclusive decisions
Encouraging innovation, risk taking, and creativity
Improving communication, collaboration, and engagement
Effective and agreed use of resources for better results
I believe our work is most successful when head, heart, and hands are aligned. By pausing to reflect, you build in time to check that what you are doing is aligned to your purpose, values, and vision. Then we unlock critical thinking and focused action towards what truly matters.
Finding the Right Tools for Your Journey
I draw from a wide range of proven tools to support your specific needs. By blending techniques and proven methodologies from both the management consultancy and coaching worlds, I ensure solutions are practical, tailored, and impactful.
I understand that people learn in different ways and my style includes a range of visual, auditory, and physical activities to help create an individual experience that’s effective. Sometimes a great place to start is to create a personal or team vision board.
A Tailored Approach
Every challenge is unique, and yet it is not new…
The situation you face is in many respects unique to you; it may be the first time you’ve written a business plan, or the hundred-and-first. It may be the first time you have really thought about your culture, or you may be a purpose and values based organisation from the start.
It may even be the first time you’ve really reflected upon your deepest desires and fears for your work, your business, its impact on your life and that of others. Any yet…
Whatever it is you are trying to do, you are not facing something entirely new, and nor do you need to face it alone.
Through my experience working with hundreds of clients, I understand how to guide you through uncertainty, helping you clarify your vision and find solutions. My tailored approach ensures you feel supported, whether you’re excited and energised or feeling drained and stuck.
The Four Stages of Progress
Every service I offer follows a proven, four-stage process that ensures clarity, focus, and measurable success:
Discover
Understand and analyse the current state
Direction
Clarify and define goals and ambitions
Design
Explore options and set priorities
Deliver
Set milestones and measure success
People say that I bring calm and energy in equal measure, that I help them make the complex much simpler, and that the impossible seems first possible, and then probable.
“Penny helped us redefine our goals and align our team around a shared vision. Her insights brought simplicity to complex issues and enabled us to take meaningful action.”
Insights for Change
Take a look at my insights. I share suggestions on more effective leadership, and what I have learnt personally and professionally in the work and through stimulating conversations with clients.
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Let’s Talk
Get in touch to discuss how executive coaching can transform your leadership and confidence.
